Select Page

Good Idea

Let’s bring big data astronomy to everyone

Empowering people to participate in 21st century scientific discovery.

Good idea

Let’s bring big data astronomy to everyone

Empowering people to participate in 21st century scientific discovery.

Good idea

Let’s bring big data astronomy to everyone

Empowering people to participate in 21st century scientific discovery.

Innovate

Big Data

Science

Education

Large Synoptic Survey Telescope

In 2022, the Large Synoptic Survey Telescope (LSST) begins a ten-year project to continuously capture and analyze high-resolution images of the night sky. The telescope will provide professional scientists, educators, and astronomy lovers with new rich data that will inspire scientific insights.

From the summit of Cerro Pachón in Chile, LSST will send 15TB of nightly observations to astronomers around the world, enabling new discoveries in areas as diverse as the detection of Near Earth Objects and understanding the role of Dark Energy and Dark Matter in the origins of the Universe.



How do we make a complex domain accessible to novice users?

It is Astrophysics

And for non-professionals, astronomy is a hobby, a delight and a way of seeing the Universe beyond our small blue planet.

To make Big Data Astronomy accessible to novice audiences, we worked with the EPO team, LSST scientists, and EPO audiences to identify and create content, visualizations, and interactive experiences that support people of all skill and experience levels in appreciating LSST discoveries, growing their knowledge, and actively participating in scientific exploration.

 


How do we cultivate our community and fuel its growth?

Sustained exploration & discovery

Starting with the prompt “I want to…” we utilized service design methods to align people’s aspirations to belong to the LSST community with their interests, access methods, and capabilities.

We created tangible steps for teachers to use LSST data in classrooms, teens to connect with scientists, artists to visualize new imagery, and the general public to become citizen scientists. Experiences that support people of all skill and experience levels in appreciating LSST discoveries, growing their knowledge, and actively participating in scientific exploration.

How do we cultivate our community and fuel its growth?

Sustained exploration & discovery

Starting with the prompt “I want to…” we utilized service design methods to align people’s aspirations to belong to the LSST community with their interests, access methods, and capabilities.

We created tangible steps for teachers to use LSST data in classrooms, teens to connect with scientists, artists to visualize new imagery, and the general public to become citizen scientists. Experiences that support people of all skill and experience levels in appreciating LSST discoveries, growing their knowledge, and actively participating in scientific exploration.

How do we cultivate our community and fuel its growth?

Sustained exploration & discovery

Starting with the prompt “I want to…” we utilized service design methods to align people’s aspirations to belong to the LSST community with their interests, access methods, and capabilities.

We created tangible steps for teachers to use LSST data in classrooms, teens to connect with scientists, artists to visualize new imagery, and the general public to become citizen scientists. Experiences that support people of all skill and experience levels in appreciating LSST discoveries, growing their knowledge, and actively participating in scientific exploration.

How do we prepare for a future that we can’t fully predict until the telescope becomes operational?

Solid foundation & ready for anything

This project’s guiding principles and validated prototypes represent our deep understanding of people’s fundamental needs and aspirations in astronomy.

The user experience framework intentionally prepares the LSST EPO team to continue to realize emergent opportunities for connection and education throughout the operation of the telescope, create content, visualizations and interactive experiences that support people of all skill and experience levels in appreciating LSST discoveries, growing their knowledge, and actively participating in scientific exploration.

More Innovation Stories

Transportation

Daimler-RideScout

We uncovered the real challenges car-free millenials encounter while navigating their cities: weather, budgets, timing. Our insight-driven design enables people to always find the best transportation option for their situation. Ridescout is now part of Moovel by Daimler.

Retail

RetailMeNot

During RetailMeNot’s explosive growth in 2013-2015, we partnered to create native mobile apps and mobile web experiences resulting in a 300% growth in annual revenue, 18 million users, and 5 star ratings for both their iOS and Android apps.

Health

Johns Hopkins

Through research and innovation practices we created a digital tool for health providers in rural areas to capture symptoms of obstructed labor early enough to save mothers’ and babies’ lives.

IoT Restuarants

SteadyServ

SteadyServ needed great software to realize the market potential of their great hardware. Through UX research and strategic design we created a product with a 98% retention rate that is now used by Coors, Anheuser-Busch, TGI Fridays, and Applebees.

Connected Home

Honeywell

Working across Honeywell’s multiple hardware and software platforms we synthesized existing designs, explored new approaches, and established cross-platform UI patterns.   Honeywell’s home automation system was voted TIME readers’ favorite gadget at CES 2015.

Finance

Backbase

Our long partnership with Backbase creating innovative retail, business and personal financial solutions has led to 3 ‘Best in Show’ awards at Finovate Europe.

Let’s work together

Let's work together